Pink is the new Tacticool Coyote Brown

Remember all those guns that came out in Coyote Brown (fancy name for “tan”) a while back?  Well, forget about them.  Pink is the new Coyote Brown.  Gander Mountain is expanding its line of pink firearms which had previously included the pink Remington 870; they are now also carrying the pink Taurus Millennium Pro pistols, as well as a pink Remington 597 rifle.

I am 100% in favor of this.  This is what they call “smart marketing”.  Sure, some “hardcore” gun guys will complain about “sissy guns”, but I have a newsflash.  It’s not for your.  It’s for your daughter/wife/mom/woman in general that likes pink and wants a snazzy looking gun.   It’s also for these guys, I guess.

And honestly, pink is a way better color for a gun that olive drab.


  1. There needs to be a pink .50 BMG rifle. It will then be an Evil Pink Rifle.

  2. “While the male sector of the hunting community may stick to more muted colors, the new pink firearms have been welcomed by those who want to add a feminine touch to their shooting practice.”

    They still don’t get it. It’s not just hunters!

  3. I wonder, do the contrasting colors make it easier to find in the dark? think nightstand or lock box in the wee hours of the morning


  4. Hm. I wonder if there really is a market for day-glow or glow-in-the-dark firearms…

    Talk about scaring the pants off a home-invader in the middle of the night…

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