According to multiple credible reports received this morning; Taurus International Manufacturing, the US division of Forjas Taurus, fired multi-year CEO Mark Kresser early this morning. Based on the information received, Mark’s firing was a sudden change for a company that had been attempting to re-invent its image under his leadership in the past several years.
There is no official word yet from Taurus on who will be tapped as Mark’s replacement, however we will bring that information as soon as it’s made available to us via a credible source. To summarize: we’ve received multiple credible reports that Mark Kresser, the President and CEO of Taurus’ US operations has been fired this morning.
Update: The Outdoor Wire has confirmed the reports of Mark’s dismissal and has additional information on the possible backstory, including Taurus’ stock troubles while being acquired by another company. From the Wire:
Yesterday, shock in the executive suite of Florida HQ of Taurus USA as President and CEO Mark Kresser was suddenly dismissed.
After all, since joining the company, Kresser had been given credit inside the industry for making changes to address frequent customer service complaints as well as fundamental changes in the way the company positioned itself- and its products- inside the industry.
But Kresser’s dismissal wasn’t the only surprise as it seems the Porto Alegre, Brazil based company has been sold to fellow Brazilian company CBC, the Companhia Brasileira de Cartuchos- the holding company which owns Magtech, MEN (Germany) and Czechoslovakia- based Sellier & Bellot.
This absolutely confirms the reports of Mark’s dismissal, and sheds possible light on the reason behind it. It could quite likely be nothing more than a simple shake-up in management at the top level.
Huh. I thought he had them heading in a much better direction of late than they’ve been in for the past couple decades. Still don’t care for their product at all, but they were marketing it better.
No other outlets are reporting this news. I wonder why this is? I feel really bad for Mark.
I’ve reached out to Taurus’ PR apparatus for an official statement with no response. I received the report from multiple, credible sources within the industry.
Taurus has been knocking off other companies for so long with such bad quality, it was destined to continue to fail.
And with the new campaign of “Carry on”….why would anyone buy a Taurus?
We continued to get returns to our store….
Carry on Mr. Kresser.
In related news—seems last week CBC/Magtech (Brazilian company) took over of Taurus last week, now own majority stake in Taurus: http://www.taurusarmed.net/forums/firing-line/122952-cbc-magtech-takes-control-taurus-corporation.html
Caleb Giddings is the self-proclaimed “Boss Man” over at GunNuts.net. Aside from selling insurance, his claim to fame was being eliminated on Top Shot.
Apparently he likes to take cheap shots at people without getting his facts straight or reaching out to them for comment.
The only problem with your story is that I did reach out to to Taurus for comment.
And oh look, the story is confirmed by another source: http://www.theoutdoorwire.com/features/229026
Sorry, but…The Truth…hurts. /puts on sunglasses
That’s too bad, they were only about 5-6 more generations of designs and improved QC away from me thinking about buying a Taurus. This sounds like one step forward and two steps back for them.
With the additional information, this does sound like the “new broom sweeps clean” approach that is part of every MBA curriculum, but that rarely does any good in the real world.
WOW! I was totally unaware that Czechoslovakia still existed! That’s mind blowing!
How, exactly, is the original post a “cheap shot”? It is a simple, unbiased reporting of events of interest to the shooting community. Clear, factual and unbiased. Few mainstream journalistic outlets manage to impart facts as impartially and without inflammatory language.
For the record, this is what a cheap shot sans fact checking looks like:
The Truth, noted internet troll, has been given 30 days to vacate his mother’s basement and obtain alternate lodging. Multiple sources state that Ma Truth is will to let him stay provided he obtain rubber sheets and stop smoking weed indoors.
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