A lot of people have asked me what I think the big benefit of Top Shot is to the shooting community at large. Honestly, Sebastian sums it up pretty well right here:
It presents shooting in an interesting and non-threatening way to new shooters. NSSF couldn’t buy shooting sports coverage this good!
People that have no interest in the shooting sports were watching last night, and enjoying it because 1) stuff blows up and 2) the people are compelling. Sure, I’d love to have a show that shows people running USPSA courses, but that show already exists and it’s called Shooting USA. As much as I enjoy the programming on Outdoor Channel, it doesn’t hit nearly as wide a target as Top Shot will.
That’s really why I’m trying to encourage people to embrace the show and use it as an opportunity to evangelize the shooting sports to their non-shooting friends. Some people have used the phrase “Survivor with guns” in a derogatory fashion to describe Top Shot. If you ask me, that’s a huge compliment! Survivor is one of the longest running and most popular reality franchises on TV, and if we can attract 1/4 the viewing audience of Survivor then Top Shot will be a hit. Think about that – people that have no interest whatsoever in the shooting sports are watching J.J. Racaza, one of the best Steel Challenge shooters in the galaxy on national TV and they’re enjoying it because it’s being presented in a familiar, non-threatening format.
You can watch all of the first episode of Top Shot on Hulu.